NDLI: Green Entrepreneurship: What Drives Resource Efficiency in Tourism?

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Green Entrepreneurship: What Drives Resource Efficiency in Tourism?

Content Provider	Scilit
Copyright Year	2016
Description	This chapter discusses innovation in New Zealand wine tourism. Using the results of surveys and interviews of wine tourism businesses and wineries, the chapter highlights the relationships between different areas of innovation and different business strategies. Some of these relationships are deliberate and some are potentially accidental'. The chapter presents the results of a study of innovation among New Zealand winegrowers based on whether the businesses surveyed chose to offer cellar door sales to wine tourists. It reviews some of the key issues associated with innovation in the context of wine tourism. The chapter reviews the results of a survey of New Zealand wineries with respect to their engagement with wine tourism and innovation and seeks to identify the extent to which internal and external competences are utilized by winegrowers that are engaged in wine tourism. It examines a number of areas of competence for innovative practices, with the research highlighting that the respondents are primarily internally focused. Book Name: Competence-Based Innovation in Hospitality and Tourism
Related Links	https://api.taylorfrancis.com/content/chapters/edit/download?identifierName=doi&identifierValue=10.4324/9781315573144-12&type=chapterpdf
Ending Page	80
Page Count	18
Starting Page	63
DOI	10.4324/9781315573144-12
Language	English
Publisher	Informa UK Limited
Publisher Date	2016-04-14
Access Restriction	Open
Subject Keyword	Book Name: Competence-based Innovation in Hospitality and Tourism Tourism, Leisure, Sport and Hospitality New Zealand Surveys Innovation Wine Tourism Engaged Winegrowers Wineries
Content Type	Text
Resource Type	Chapter

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