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An Evaluation of the Effect of Response Formats on Data Quality in Web Surveys
| Content Provider | SAGE Publishing |
|---|---|
| Author | Heerwegh, Dirk Loosveldt, Geert |
| Abstract | When designing a web questionnaire, various HTML input elements can be used to register respondents’ answers. Two input elements, radio buttons and drop-down boxes, can be regarded as technically equivalent because they serve the same purpose—both allowing selection of one answer from a list of response options. However, these input elements are dissimilar in many respects, and there is reason to believe that some people are less familiar with drop-down boxes. By means of two experiments, this study evaluates the effect of the two response formats on data quality. Lower data quality was expected in the drop-down boxes condition than in the radio buttons condition. The data showed that a slight preference for radio buttons might be justified, although both response formats have benefits and drawbacks. The choice between these response formats is not self-evident and needs to be guided by other considerations such as sample composition and survey design. |
| Related Links | https://journals.sagepub.com/doi/pdf/10.1177/089443902237323?download=true |
| Starting Page | 471 |
| Ending Page | 484 |
| Page Count | 14 |
| ISSN | 08944393 |
| Issue Number | 4 |
| Volume Number | 20 |
| Journal | Social Science Computer Review (SSC) |
| e-ISSN | 15528286 |
| DOI | 10.1177/089443902237323 |
| Language | English |
| Publisher | Sage Publications CA |
| Publisher Date | 2002-11-01 |
| Publisher Place | Thousand Oaks |
| Access Restriction | Open |
| Subject Keyword | online research response formats web survey survey data quality |
| Content Type | Text |
| Resource Type | Article |
| Subject | Law Library and Information Sciences Social Sciences Computer Science Applications |
