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  1. OECD Studies on Tourism
  2. Tourism and the Creative Economy
  3. Chapters
  4. Creative tourism: Overview and policy directions
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Tourism and the Creative Economy
Chapters
Foreword
Executive summary
Creative tourism: Overview and policy directions
Creative industries in the knowledge economy
Creative tourism as a source of growth
Creative tourism policies and practices
Creative Austria content communication platform
Developing creative service industries in Hangzhou, People's Republic of China
Design-induced tourism in Milan, Italy
Contemporary art and tourism on Setouchi Islands, Japan
Hallyu and technology-based tourism in Korea
Wellington, "Creative Capital" of New Zealand
Creative tourism in Santa Fe, United States
Food and the Tourism Experience. The OECD-Korea Workshop.
Climate Change and Tourism Policy in OECD Countries
Italy: Review of Issues and Policies

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Creative tourism: Overview and policy directions

Content Provider OECD iLibrary
Organization OECD
Abstract Creativity has become important in the knowledge economy, supporting economic growth and job creation. Linking the creative industries with tourism can boost demand, stimulate innovation in tourism experiences, revitalise tourism products, add atmosphere to destinations and improve place image. Developing new forms of creative tourism involves the use of different creative sectors and content and the application of new technologies. Active policy approaches are required to generate synergies. Policy makers need to consider a range of interlinked issues when seeking to develop creative tourism, including ways to stimulate creative content development for tourism experiences and link this to destinations and support network building and knowledge generation.
Page Count 18
Starting Page 13
Ending Page 30
Language English
Publisher OECD Publishing
Publisher Date 2014-07-24
Access Restriction Open
Subject Keyword Urban, Rural and Regional Development Industry and Services
Content Type Text
Resource Type Chapter
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