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| Content Provider | IEEE Xplore Digital Library |
|---|---|
| Author | Hirakawa, M. Iijima, J. |
| Copyright Year | 2011 |
| Abstract | Today, digital technology, epitomized by the Internet, is rapidly developing and spreading to various fields, while also creating new technological fields. With this trend, all systems in our society including daily living, industry, and public institutions, are undergoing change to systems that add value to information with the aid of information technology enabled by digitalization. Although information technology has developed considerably and society has progressed greatly, the problems of rampant copyright infringement and intellectual property rights violations have emerged, as seen from the widespread pirating of video and audio content and from the distribution of counterfeit brand-name products. In this research, we propose suitable measures by constructing an integrated mobile service where digital watermarking technology is uniformly applied not only to multimedia content typified by videos and music but also to various information carriers consisting of physical items. We analyze the above-mentioned problems with social systems, organize objectives and applications including the protection of copyright and individuals' property rights, discuss applications in mobile marketing, and consider the effectiveness of the proposed measures. We have already reported digital watermarking technology for each medium, and in this paper we aim to propose an integrated mobile service. |
| Starting Page | 283 |
| Ending Page | 291 |
| File Size | 438475 |
| Page Count | 9 |
| File Format | |
| ISBN | 9781457704970 |
| DOI | 10.1109/ICMB.2011.13 |
| Language | English |
| Publisher | Institute of Electrical and Electronics Engineers, Inc. (IEEE) |
| Publisher Date | 2011-06-20 |
| Publisher Place | Italy |
| Access Restriction | Subscribed |
| Rights Holder | Institute of Electrical and Electronics Engineers, Inc. (IEEE) |
| Subject Keyword | Watermarking Media Mobile communication Copyright protection Business Internet Web sites Security Digital watermarking Mobile service |
| Content Type | Text |
| Resource Type | Article |
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