NDLI: Implementation and Research of Social CRM in Mobile BOSS Based on Complex Network

Content Provider	IEEE Xplore Digital Library
Author	Xiao Long Deng Lei Zhang Bai Wang Bin Wu
Copyright Year	2009
Abstract	With the rapid development of Information Technology such as Web 2.0, the internet is getting more interactive which supplying more information of individuals and social community composed of individuals for market analysis in enterprises. A new Social CRM Tool framework based on complex network analysis technologies aiming to offer better marketing and sale results for Mobile BOSS (Business Operation Support System) was proposed in this paper. And it also adapts some novel technologies such as SOA [1] technology, Mash-Up [3] and so on. The designing and implementation details also can be found in this paper to supply a vivid and real experience of Social CRM Tool basing on the original software model which has been used in some real BOSS in the province level of China to promote efficiency of CRM.
Starting Page	870
Ending Page	873
File Size	521285
Page Count	4
File Format	PDF
ISBN	9781424449095
e-ISBN	9781424457281
DOI	10.1109/ICISE.2009.656
Language	English
Publisher	Institute of Electrical and Electronics Engineers, Inc. (IEEE)
Publisher Date	2009-12-26
Publisher Place	China
Access Restriction	Subscribed
Rights Holder	Institute of Electrical and Electronics Engineers, Inc. (IEEE)
Subject Keyword	Algorithm design and analysis Intelligent networks Social network services Service oriented architecture Customer relationship management Collaboration Complex networks Marketing and sales Software tools Information analysis
Content Type	Text
Resource Type	Article

Sl.	Authority	Responsibilities	Communication Details
1	Ministry of Education (GoI), Department of Higher Education	Sanctioning Authority	https://www.education.gov.in/ict-initiatives
2	Indian Institute of Technology Kharagpur	Host Institute of the Project: The host institute of the project is responsible for providing infrastructure support and hosting the project	https://www.iitkgp.ac.in
3	National Digital Library of India Office, Indian Institute of Technology Kharagpur	The administrative and infrastructural headquarters of the project	Dr. B. Sutradhar bsutra@ndl.gov.in
4	Project PI / Joint PI	Principal Investigator and Joint Principal Investigators of the project	Dr. B. Sutradhar bsutra@ndl.gov.in Prof. Saswat Chakrabarti will be added soon
5	Website/Portal (Helpdesk)	Queries regarding NDLI and its services	support@ndl.gov.in
6	Contents and Copyright Issues	Queries related to content curation and copyright issues	content@ndl.gov.in
7	National Digital Library of India Club (NDLI Club)	Queries related to NDLI Club formation, support, user awareness program, seminar/symposium, collaboration, social media, promotion, and outreach	clubsupport@ndl.gov.in
8	Digital Preservation Centre (DPC)	Assistance with digitizing and archiving copyright-free printed books	dpc@ndl.gov.in
9	IDR Setup or Support	Queries related to establishment and support of Institutional Digital Repository (IDR) and IDR workshops	idr@ndl.gov.in

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