NDLI: Mobile Phone Usage Behaviour in Mauritius

Content Provider	IEEE Xplore Digital Library
Author	Moloo, R.K.
Copyright Year	2011
Abstract	The National ICT Strategic Plan (NICTSP) 2007-2011 projects in making Mauritius a digital island. Equipped with a sound ICT infrastructure, whether landline or mobile, communication in Mauritius has become seamless. Since its introduction, mobile phones have revolutionised Mauritian lifestyle. From mere phone calls, nowadays mobile phones provides a panoply of applications ranging from SMS, MMS, office applications to multimedia applications like videos, cameras and internet. This study has been conducted with around 455 Mauritians of varied background, using a mix of online survey forms and paper questionnaire. It reveals the user trends and perceptions in utilising mobile services and applications, their likes, dislikes and wish-list. Furthermore, this paper goes beyond the statistics and discusses its implications to mobile operators and business organisations in the introduction and provision of mobile services in Mauritius. Hence the aim of this paper is to understand the mobile usage level in Mauritius, understanding usage behaviour and correlations in view of helping mobile operators and other businesses in developing and providing value-added services which can be widely and easily accepted by Mauritians.
Starting Page	607
Ending Page	610
File Size	187363
Page Count	4
File Format	PDF
ISBN	9781457707889
DOI	10.1109/BCGIn.2011.161
Language	English
Publisher	Institute of Electrical and Electronics Engineers, Inc. (IEEE)
Publisher Date	2011-07-29
Publisher Place	China
Access Restriction	Subscribed
Rights Holder	Institute of Electrical and Electronics Engineers, Inc. (IEEE)
Subject Keyword	Behaviour Education Banking Mobile communication Mobile handsets Internet Multimedia communication Statistics Business Mobile Phones Usage
Content Type	Text
Resource Type	Article

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