NDLI: The Privacy Problem in Big Bata Applications: An Empirical Study on Facebook

Content Provider	IEEE Xplore Digital Library
Author	Surma, J.
Copyright Year	2013
Description	Author affiliation: Dept. of Manage. Syst., Warsaw Sch. of Econ., Warsaw, Poland (Surma, J.)
Abstract	When using mobile phones, credit cards, electronic mail, browsing social networks etc., contemporary consumers leave behind thousands of digital footprints. Each footprint reflects actual actions that we take in given place and time. The analysis of thousands of such footprints conducted among large groups of people allows us to examine human behaviour on a scale that has never been imagined in scientific studies concerning psychology and sociology. The results of those analyses already have a significant influence on contemporary management, especially when it comes to new business opportunities in companies that employ business models based on the one-to-one relations with their customers. Nevertheless, this outstanding opportunity implies an enormous privacy problem. We will illustrate this issue by an empirical research based on the data gathered from Facebook, where users are using privacy controls that allow displaying their content only to a selected group of people. Users of such controls will likely continue positing more, even as their network grows or becomes sparser. We test these predictions using a dataset from Facebook gathered from a sample of college students and find statistical support for them. Our conclusions are that individuals are relatively prudent and are actually very aware of the social norms.
Starting Page	955
Ending Page	958
File Size	150456
Page Count	4
File Format	PDF
ISBN	9780769551371
DOI	10.1109/SocialCom.2013.150
Language	English
Publisher	Institute of Electrical and Electronics Engineers, Inc. (IEEE)
Publisher Date	2013-09-08
Publisher Place	USA
Access Restriction	Subscribed
Rights Holder	Institute of Electrical and Electronics Engineers, Inc. (IEEE)
Subject Keyword	Social netwrok sites Privacy Data privacy Big data analysis Companies Educational institutions Privacy problem Facebook
Content Type	Text
Resource Type	Article

Sl.	Authority	Responsibilities	Communication Details
1	Ministry of Education (GoI), Department of Higher Education	Sanctioning Authority	https://www.education.gov.in/ict-initiatives
2	Indian Institute of Technology Kharagpur	Host Institute of the Project: The host institute of the project is responsible for providing infrastructure support and hosting the project	https://www.iitkgp.ac.in
3	National Digital Library of India Office, Indian Institute of Technology Kharagpur	The administrative and infrastructural headquarters of the project	Dr. B. Sutradhar bsutra@ndl.gov.in
4	Project PI / Joint PI	Principal Investigator and Joint Principal Investigators of the project	Dr. B. Sutradhar bsutra@ndl.gov.in Prof. Saswat Chakrabarti will be added soon
5	Website/Portal (Helpdesk)	Queries regarding NDLI and its services	support@ndl.gov.in
6	Contents and Copyright Issues	Queries related to content curation and copyright issues	content@ndl.gov.in
7	National Digital Library of India Club (NDLI Club)	Queries related to NDLI Club formation, support, user awareness program, seminar/symposium, collaboration, social media, promotion, and outreach	clubsupport@ndl.gov.in
8	Digital Preservation Centre (DPC)	Assistance with digitizing and archiving copyright-free printed books	dpc@ndl.gov.in
9	IDR Setup or Support	Queries related to establishment and support of Institutional Digital Repository (IDR) and IDR workshops	idr@ndl.gov.in

Self-disclosure and Social network sites users' awareness

An Empirical Study of the Factors Influencing Information Disclosure Behaviour in Social Networking Sites

‘I like, stalk them on Facebook’: Teachers' ‘privacy’ and the risks of social networking sites

Design and Implementation of Facebook Crawler Based on Interaction Simulation

Detecting Corporate Social Media Crises on Facebook Using Social Set Analysis

A New Access Control Scheme for Facebook-Style Social Networks

Facebook as a teaching tool

Measuring Surveillance in Online Advertising: A Big Data Approach

An Informed Model of Personal Information Release in Social Networking Sites

The Privacy Problem in Big Bata Applications: An Empirical Study on Facebook

Similar Documents

Self-disclosure and Social network sites users' awareness

An Empirical Study of the Factors Influencing Information Disclosure Behaviour in Social Networking Sites

‘I like, stalk them on Facebook’: Teachers' ‘privacy’ and the risks of social networking sites

Design and Implementation of Facebook Crawler Based on Interaction Simulation

Detecting Corporate Social Media Crises on Facebook Using Social Set Analysis

A New Access Control Scheme for Facebook-Style Social Networks

Facebook as a teaching tool

Measuring Surveillance in Online Advertising: A Big Data Approach

An Informed Model of Personal Information Release in Social Networking Sites

The Privacy Problem in Big Bata Applications: An Empirical Study on Facebook