NDLI: Does unconscious thought outperform conscious thought on complex decisions? A further examination

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Does unconscious thought outperform conscious thought on complex decisions? A further examination

Content Provider	Directory of Open Access Journals (DOAJ)
Author	Todd J. Thorsteinson Scott Withrow
Abstract	Two experiments examined the benefits of unconscious thought on complex decisions (Dijksterhuis, 2004). Experiment 1 attempted to replicate and extend past research by examining the effect of providing reasons prior to rating the options. Results indicated no significant differences between the conditions. Experiment 2 attempted to replicate the findings of Dijksterhuis, Bos, Nordgren, and van Baaren (2006) and determine if a memory aid could overcome the limitations of conscious thought on complex tasks. Results revealed that a memory aid improved decisions compared to the conscious thought condition. Participants in the unconscious thought condition did not perform significantly better than did participants in the conscious thought condition.
Related Links	http://journal.sjdm.org/8922/jdm8922.pdf
ISSN	19302975
Journal	Judgment and Decision Making
Issue Number	3
Volume Number	4
Language	English
Publisher	Society for Judgment and Decision Making
Publisher Date	2009-01-01
Publisher Place	United States
Access Restriction	Open
Subject Keyword	Social Sciences Psychology Conscious Thought Decision Making Unconscious Thought.nakeywords
Content Type	Text
Resource Type	Article
Subject	Economics and Econometrics Decision Sciences Applied Psychology

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