NDLI: THE COMPETITIVENESS OF FUNCTIONAL FOOD PRODUCTION

Content Provider	AgEcon Search
Author	Okanović, Đorđe Vukelić, Nataša Živković, Jasmina
Editor	Cvijanovic, Drago
Abstract	Raising people's awareness about taking care of their health and development of the food industry, medicine, and those branches of science that deal with the relationship betweennutrition and health has led to the popularization of the foods for which special healtheffects are proven. Functional foods are foods whose longer consumption can havepreventive or therapeutic effects on different aspects of human health. It can beconventional with bioactive components, or “strengthened” so the risk of certain illness canbe reduced. Despite increasing number of researches about functional food, there is a lackof information about psychosocial factors which influence on consumers’ attitudesregarding functional food. Most research related to functional food is concentrated on itspossible health effects, while relatively little is known about consumers' reaction to it. Theaim of this work is to assess interest of consumers for buying functional food, according toobtained consumers’ attitudes.The survey has been conducted in area of Vojvodina, in cities such as Novi Sad, Subotica,Zrenjanin, Vršac, Ruma and Inđija, in the period from August 15th till September 10th,2012. The example included 400 respondents, who were questioned with previouslyprepared questionnaires, mainly in supermarkets, where consumers can buy functionalfoods. Obtained results were analyzed in program package software SPSS 19 with use ofdescriptive statistics. According to the obtain results, it can be concluded that isnecessary to further inform consumers about functional food and its benefits in regard toconventional food. Also, it is necessary to define market of functional food in Serbia,adopt certain regulations which can be helpful for increasing of consumers’ confidence about functional food and make larger consumption of this kind of food, which can result in better health condition of the nation.
Related Links	https://ageconsearch.umn.edu/record/158263/files/17%20-%20Vukelic_%20Zivkovic_%20Okanovic.pdf
Ending Page	673
Page Count	9
Starting Page	665
File Format	PDF
ISSN	03523462
DOI	10.22004/ag.econ.158263
Journal	Economics of Agriculture
Issue Number	3
Volume Number	60
Language	English
Publisher	Institute of Agricultural Economics (IAE), Belgrade - Serbia
Publisher Date	2013-01-01
Access Restriction	Open
Subject Keyword	Applied Economics Agricultural Economics Agri-economic Open Access Database Research in Applied Economics Research in Agricultural Economics Higher Study On Agricultural Economics Higher Study On Applied Economics Agricultural Research Documents Agrarian Economy & Research Higher Study Agri-economics Research in Economics Agri-economic Open Access Repository Statistics in Agricultural Economics Functional Food, Consumers' Attitudes, Vojvodina. Functional Food Consumers' Attitudes Vojvodina. Agribusiness Agricultural and Food Policy Consumer/household Economics
Alternative Title	KONKURENTNOST PROIZVODNJE FUNKCIONALNE HRANE
Content Type	Text
Resource Type	Article
Subject	Economics, Econometrics and Finance

Sl.	Authority	Responsibilities	Communication Details
1	Ministry of Education (GoI), Department of Higher Education	Sanctioning Authority	https://www.education.gov.in/ict-initiatives
2	Indian Institute of Technology Kharagpur	Host Institute of the Project: The host institute of the project is responsible for providing infrastructure support and hosting the project	https://www.iitkgp.ac.in
3	National Digital Library of India Office, Indian Institute of Technology Kharagpur	The administrative and infrastructural headquarters of the project	Dr. B. Sutradhar bsutra@ndl.gov.in
4	Project PI / Joint PI	Principal Investigator and Joint Principal Investigators of the project	Dr. B. Sutradhar bsutra@ndl.gov.in Prof. Saswat Chakrabarti will be added soon
5	Website/Portal (Helpdesk)	Queries regarding NDLI and its services	support@ndl.gov.in
6	Contents and Copyright Issues	Queries related to content curation and copyright issues	content@ndl.gov.in
7	National Digital Library of India Club (NDLI Club)	Queries related to NDLI Club formation, support, user awareness program, seminar/symposium, collaboration, social media, promotion, and outreach	clubsupport@ndl.gov.in
8	Digital Preservation Centre (DPC)	Assistance with digitizing and archiving copyright-free printed books	dpc@ndl.gov.in
9	IDR Setup or Support	Queries related to establishment and support of Institutional Digital Repository (IDR) and IDR workshops	idr@ndl.gov.in

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