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| Content Provider | ACM Digital Library |
|---|---|
| Author | Pellican, Suzanne Homier, Matt |
| Abstract | In an effort to find and solve new unmet customer needs, the Quicken® Personal Finance Group (QPFG) embarked on a mission to create innovative new products that would truly make a difference in people's lives. Quicken® Rental Property Manager is the first of these products and the first "version 1.0" outside of Quicken® Personal Finance Software to be released from the Quicken® group in a decade. This paper will focus on how the team blazed a new trail within an organization that is facing the challenge of a maturing financial software market, and was entrenched in twenty-one years of legacy processes and mindsets. Specifically, how the team:• used customers to identify and define the innovation• developed new processes for gathering user feedback throughout the project• successfully designed a simple, intuitive, easy-to-use customer experience• successfully delivered on the organization's challenge. |
| File Format | |
| ISBN | 159593250X |
| Language | English |
| Publisher | Association for Computing Machinery (ACM) |
| Publisher Date | 2005-11-03 |
| Publisher Place | New York |
| Access Restriction | Subscribed |
| Subject Keyword | Participatory design Organizational culture Customer-focus Pilot testing Process Tax Business strategy Concept generation Launch and learn Customer-driven innovation Personal finance Trade-offs Interaction design Usability research Conceptual model Architecture Version 1.0 Focus groups Experience strategy Advanced prototypes Product management Concepts Visual design Interdisciplinary design Analysis Macromedia flash User types Prototyping User studies Office Process improvement Marketing / market research Customer interviews Simple User research Design planning Concept design User interface design Organizational planning Business case Polish Concept evaluation Detailed design Generative research Performance metrics Product design User-centered design / human-centered design User experience Desktop software User feedback |
| Content Type | Text |
| Resource Type | Article |
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