NDLI: Managing framing effects in persuasive design for sustainability

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Managing framing effects in persuasive design for sustainability

Content Provider	ACM Digital Library
Author	Mustaquim, Moyen M. Nyström, Tobias
Abstract	For decades, the framing effect has been a popular research topic in social psychology. A persuasive system could act in shaping the user behaviour towards sustainability, and thereby play a key role in social change. In this respect, understanding different framing effects in persuasive design is crucial, since individual framing and cognition on sustainability plays a major role in the success of persuasion. For dealing with a complex issue, such as achieving sustainability through behavioural change, persuasive design needs to reflect on the potentials of framing effects. In this paper, we have proposed a model of framing effects from which the principles of managing different framing effects of persuasive sustainability design were formulated. The principles were then shown in relations with different dimensions of sustainability and were also used to generate a design space for persuasive sustainability. The proposed model and principles are significant for realizing the effectiveness of different framing effects for the success of a persuasive sustainability.
Starting Page	122
Ending Page	129
Page Count	8
File Format	PDF
ISBN	9781450339483
DOI	10.1145/2818187.2818277
Language	English
Publisher	Association for Computing Machinery (ACM)
Publisher Date	2015-09-22
Publisher Place	New York
Access Restriction	Subscribed
Subject Keyword	Framing effect management Sustainability System design Framing effect Sustainable system
Content Type	Text
Resource Type	Article

Sl.	Authority	Responsibilities	Communication Details
1	Ministry of Education (GoI), Department of Higher Education	Sanctioning Authority	https://www.education.gov.in/ict-initiatives
2	Indian Institute of Technology Kharagpur	Host Institute of the Project: The host institute of the project is responsible for providing infrastructure support and hosting the project	https://www.iitkgp.ac.in
3	National Digital Library of India Office, Indian Institute of Technology Kharagpur	The administrative and infrastructural headquarters of the project	Dr. B. Sutradhar bsutra@ndl.gov.in
4	Project PI / Joint PI	Principal Investigator and Joint Principal Investigators of the project	Dr. B. Sutradhar bsutra@ndl.gov.in Prof. Saswat Chakrabarti will be added soon
5	Website/Portal (Helpdesk)	Queries regarding NDLI and its services	support@ndl.gov.in
6	Contents and Copyright Issues	Queries related to content curation and copyright issues	content@ndl.gov.in
7	National Digital Library of India Club (NDLI Club)	Queries related to NDLI Club formation, support, user awareness program, seminar/symposium, collaboration, social media, promotion, and outreach	clubsupport@ndl.gov.in
8	Digital Preservation Centre (DPC)	Assistance with digitizing and archiving copyright-free printed books	dpc@ndl.gov.in
9	IDR Setup or Support	Queries related to establishment and support of Institutional Digital Repository (IDR) and IDR workshops	idr@ndl.gov.in

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