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Visual analysis of retweeting propagation network in a microblogging platform

Content Provider	ACM Digital Library
Author	Si, Detan Yong, Junhai Chen, Li Wang, Robert Qu, Huamin Li, Quan
Abstract	As a novel type of real-time social networking service, microblogging has already become ubiquitous and an irreplaceable tool. Tracking in the pulse of retweeting propagation is important and meaningful. In this paper, we investigate how information propagation in a specific microblogging platform evolves to identify relevant patterns and understand dynamic attributes of information propagation and the underlying sociological motivations. More specifically, based on the node-link diagram, we propose three efficient strategies to map the multiple attributes of information propagation graph to appropriate visual elements. For revealing the dynamic attributes, we propose two models: the depth-varying and the time-varying parallel data model to illustrate the temporal evolution efficiently. We also present a novel method by combining the traditional scatter plot with Hough transformation to represent the distribution of propagation instances and trace the propagation speeds. We integrate our methods to a visual mining tool and develop several interactive features. We demonstrate how our approaches improve the understanding of the propagation graph from a visual perspective by employing propagation datasets collected from Sina Weibo, the largest microblogging service provider in mainland China. Meanwhile, this visual mining tool has been evaluated by data analysts and successfully used in Sina Corporation as a helpful assistant to them.
Starting Page	44
Ending Page	53
Page Count	10
File Format	PDF
ISBN	9781450319881
DOI	10.1145/2493102.2493108
Language	English
Publisher	Association for Computing Machinery (ACM)
Publisher Date	2013-08-17
Publisher Place	New York
Access Restriction	Subscribed
Subject Keyword	Micro-blogging Dynamic graph visualization Interaction Retweeting propagation Visual mining
Content Type	Text
Resource Type	Article

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1	Ministry of Education (GoI), Department of Higher Education	Sanctioning Authority	https://www.education.gov.in/ict-initiatives
2	Indian Institute of Technology Kharagpur	Host Institute of the Project: The host institute of the project is responsible for providing infrastructure support and hosting the project	https://www.iitkgp.ac.in
3	National Digital Library of India Office, Indian Institute of Technology Kharagpur	The administrative and infrastructural headquarters of the project	Dr. B. Sutradhar bsutra@ndl.gov.in
4	Project PI / Joint PI	Principal Investigator and Joint Principal Investigators of the project	Dr. B. Sutradhar bsutra@ndl.gov.in Prof. Saswat Chakrabarti will be added soon
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