NDLI: Climate persuasive services: changing behavior towards low-carbon lifestyles

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Climate persuasive services: changing behavior towards low-carbon lifestyles

Content Provider	ACM Digital Library
Author	Turpeinen, Marko Zapico, Jorge Luis Brandt, Nils
Abstract	ICT has reshaped our society, and with the current accelerating development of technology, and its wider distribution throughout the globe, they will continue doing so even more. These changes in society are important for sustainability. They affect the physical way the society and the environment interact, but they also affect the way people think, learn and behave. We suggest that the persuasive power of ICT can be oriented towards climate change. For this purpose we define the concept of "climate persuasive services" as ICT applications that change personal attitudes regarding climate change and/or change behavior towards reducing greenhouse gases emissions. We consider mobile phones, pervasive sensors and social media as three key technological drivers for the development of climate persuasion applications. We have analyzed the use of persuasion principles in existing web and mobile applications forming three clusters: tracking carbon footprints, sharing goals and making green behavior easier. Based on this analysis, we suggest a more planned use of persuasive principles, and propose six different opportunities for improvement.
Starting Page	1
Ending Page	8
Page Count	8
File Format	PDF
ISBN	9781605583761
DOI	10.1145/1541948.1541968
Language	English
Publisher	Association for Computing Machinery (ACM)
Publisher Date	2009-04-26
Publisher Place	New York
Access Restriction	Subscribed
Subject Keyword	Climate change Captology Carbon dioxide emissions Media technology Social media Ict Persuasion
Content Type	Text
Resource Type	Article

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