NDLI: Customer Opinion Summarization Based on Twitter Conversations

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Customer Opinion Summarization Based on Twitter Conversations

Content Provider	ACM Digital Library
Author	Belkaroui, Rami Othman, Rania Faiz, Rim
Abstract	As Twitter gains popularity, millions of messages are generated every day via this platform allowing people to communicate with each other through daily chatter and public conversations. This social content is usually considered more subjective than professional articles involving a lot of opinions and thoughts. This has stimulated many companies to use tweets to keep track and have general overview on their customer opinions about the brand. The conversational element of Twitter is of particular interest to the marketing community. However, most studies on summarizing customer opinions through Twitter, have so far employed single tweets rather than considering the whole conversations. As tweets are limited to 140 characters and usually written in an informal way, it is frequently hard to detect the exact meaning of the tweet when taken separately. In this paper, we propose a new approach for customer opinion summarization based on Twitter conversations named COSTwiC. We employ a new conversation-based method that employs conversation interactions to effectively extract the different product features as well as the polarity of the conversation messages. Experimentations show promising results. In particular, we have proved that incorporating conversation structure in the opinion summarization task contributes to improving system performance.
Starting Page	1
Ending Page	10
Page Count	10
File Format	PDF
ISBN	9781450340564
DOI	10.1145/2912845.2912862
Language	English
Publisher	Association for Computing Machinery (ACM)
Publisher Date	2016-06-13
Publisher Place	New York
Access Restriction	Subscribed
Subject Keyword	User interactions Twitter Conversations Opinion summarization
Content Type	Text
Resource Type	Article

Sl.	Authority	Responsibilities	Communication Details
1	Ministry of Education (GoI), Department of Higher Education	Sanctioning Authority	https://www.education.gov.in/ict-initiatives
2	Indian Institute of Technology Kharagpur	Host Institute of the Project: The host institute of the project is responsible for providing infrastructure support and hosting the project	https://www.iitkgp.ac.in
3	National Digital Library of India Office, Indian Institute of Technology Kharagpur	The administrative and infrastructural headquarters of the project	Dr. B. Sutradhar bsutra@ndl.gov.in
4	Project PI / Joint PI	Principal Investigator and Joint Principal Investigators of the project	Dr. B. Sutradhar bsutra@ndl.gov.in Prof. Saswat Chakrabarti will be added soon
5	Website/Portal (Helpdesk)	Queries regarding NDLI and its services	support@ndl.gov.in
6	Contents and Copyright Issues	Queries related to content curation and copyright issues	content@ndl.gov.in
7	National Digital Library of India Club (NDLI Club)	Queries related to NDLI Club formation, support, user awareness program, seminar/symposium, collaboration, social media, promotion, and outreach	clubsupport@ndl.gov.in
8	Digital Preservation Centre (DPC)	Assistance with digitizing and archiving copyright-free printed books	dpc@ndl.gov.in
9	IDR Setup or Support	Queries related to establishment and support of Institutional Digital Repository (IDR) and IDR workshops	idr@ndl.gov.in

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