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  1. Proceedings of the 1st international workshop on pervasive eye tracking & mobile eye-based interaction (PETMEI '11)
  2. Eye tracking over small and large shopping displays
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Semantic analysis of mobile eyetracking data
Implementing gaze control for peripheral devices
The research framework of eye-tracking based mobile device usability evaluation
Eye tracking over small and large shopping displays
Discrimination of gaze directions using low-level eye image features
Human factor affects eye movement pattern during riding motorcycle on the mountain
Towards a more effective method for analyzing mobile eye-tracking data: integrating gaze data with object recognition algorithms
Analysing EOG signal features for the discrimination of eye movements with wearable devices
Combining gaze with manual interaction to extend physical reach
Speed-accuracy trade-off in dwell-based eye pointing tasks at different cognitive levels
Saliency-based image editing for guiding visual attention

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Eye tracking over small and large shopping displays

Content Provider ACM Digital Library
Author Duchowski, Andrew T. Schiffgens, Paul Rischner, Frank Tonkin, Chip Kahue, Joshua
Abstract Consumers' visual behavior is compared when shopping for a product on simulated shelving displays of two different sizes: a 11.5 ft. projection canvas and a 15.4 in. laptop screen. Results are compared with search times obtained over virtual (projected) and physical shelves, where recorded search times indicate a tendency toward improved performance with larger displays. Implications for pervasive eye tracking systems indicate consideration of larger, realistic environments.
Starting Page 49
Ending Page 52
Page Count 4
File Format PDF
ISBN 9781450309301
DOI 10.1145/2029956.2029970
Language English
Publisher Association for Computing Machinery (ACM)
Publisher Date 2011-09-18
Publisher Place New York
Access Restriction Subscribed
Subject Keyword Search behavior Product shelf Eye tracking
Content Type Text
Resource Type Article
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