NDLI: RECKON: an analytics framework for app developers

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RECKON: an analytics framework for app developers

Content Provider	ACM Digital Library
Author	Jain, Puneet Parate, Abhinav Kim, Kyu-Han
Abstract	This paper argues that there is a need to expand the capabilities of mobile app analytics beyond providing low-level insights about how efficiently a user can execute an action on a mobile app, to deeper insights about how efficiently a user can complete a task using the app (e.g., flight reservation). This paper presents RECKON, a framework for mobile app analytics, that provides insights about end-to-end user experience in completing tasks, without explicit effort from the app developers. RECKON identifies and extracts task-level information from an unlabeled data stream of user actions. Based on the extracted information, RECKON outputs various helpful metrics to the developers. We have implemented and evaluated RECKON with a popular travel assistant app with 122, 243 users for 30 days. Our evaluation results validate RECKON's performance in obtaining critical mobile app insights as well as demonstrate its wide applicability for developers.
Starting Page	23
Ending Page	28
Page Count	6
File Format	PDF EPUB
ISBN	9781450342544
DOI	10.1145/2980147.2980154
Language	English
Publisher	Association for Computing Machinery (ACM)
Publisher Date	2016-10-03
Publisher Place	New York
Access Restriction	Subscribed
Subject Keyword	Task User interface App analytics Developer
Content Type	Text
Resource Type	Article

Sl.	Authority	Responsibilities	Communication Details
1	Ministry of Education (GoI), Department of Higher Education	Sanctioning Authority	https://www.education.gov.in/ict-initiatives
2	Indian Institute of Technology Kharagpur	Host Institute of the Project: The host institute of the project is responsible for providing infrastructure support and hosting the project	https://www.iitkgp.ac.in
3	National Digital Library of India Office, Indian Institute of Technology Kharagpur	The administrative and infrastructural headquarters of the project	Dr. B. Sutradhar bsutra@ndl.gov.in
4	Project PI / Joint PI	Principal Investigator and Joint Principal Investigators of the project	Dr. B. Sutradhar bsutra@ndl.gov.in Prof. Saswat Chakrabarti will be added soon
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