NDLI: Impact of offline events on online link creation: a case study on events advertised on Facebook

Content Provider	ACM Digital Library
Author	Esfandyari, Azadeh Rossi, Gian Paolo Zignani, Matteo Gaito, Sabrina
Abstract	Link creation in online social networks (OSNs) is one of the key-points to understand network growth. Studies are mainly devoted to discover the mechanisms built on features intrinsic to the network, but the role played by users' offline meetings on their online friendship creation has been often argued, but it has not yet been studied. Offline events are often advertised on online social networks, bridging the offline to the online users' social activity. We leverage this connection between offline and online sociality to build a novel dataset of events advertised on Facebook which enables us to take a first step towards understanding the effect of offline events on online link creation. In particular, we aim at answering the following questions: How participating to an event advertised in Facebook can change the structure of the online social network? How do friendships among attending people increase during the event?.
Starting Page	1186
Ending Page	1188
Page Count	3
File Format	PDF
ISBN	9781450337397
DOI	10.1145/2851613.2851989
Language	English
Publisher	Association for Computing Machinery (ACM)
Publisher Date	2016-04-04
Publisher Place	New York
Access Restriction	Subscribed
Subject Keyword	Offline events Events evolution analysis Online friendships Online social networks
Content Type	Text
Resource Type	Article

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1	Ministry of Education (GoI), Department of Higher Education	Sanctioning Authority	https://www.education.gov.in/ict-initiatives
2	Indian Institute of Technology Kharagpur	Host Institute of the Project: The host institute of the project is responsible for providing infrastructure support and hosting the project	https://www.iitkgp.ac.in
3	National Digital Library of India Office, Indian Institute of Technology Kharagpur	The administrative and infrastructural headquarters of the project	Dr. B. Sutradhar bsutra@ndl.gov.in
4	Project PI / Joint PI	Principal Investigator and Joint Principal Investigators of the project	Dr. B. Sutradhar bsutra@ndl.gov.in Prof. Saswat Chakrabarti will be added soon
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Impact of offline events on online link creation: a case study on events advertised on Facebook