NDLI: Assessing the evolution of Google+ in its first two years

Content Provider	ACM Digital Library
Author	Cuevas, Angel Cuevas, Ruben Gonzalez, Roberto Motamedi, Reza Rejaie, Reza
Copyright Year	2016
Abstract	In the era when Facebook and Twitter dominate the market for social media, Google has introduced Google+ (G+) and reported a significant growth in its size while others called it a ghost town. This begs the question of whether G+ can really attract a significant number of connected and active users despite the dominance of Facebook and Twitter. This paper presents a detailed longitudinal characterization of G+ based on large-scale measurements. We identify the main components of G+ structure and characterize the key feature of their users and their evolution over time. We then conduct detailed analysis on the evolution of connectivity and activity among users in the largest connected component (LCC) of G+ structure, and compare their characteristics to other major online social networks (OSNs). We show that despite the dramatic growth in the size of G+, the relative size of the LCC has been decreasing and its connectivity has become less clustered. While the aggregate user activity has gradually increased, only a very small fraction of users exhibit any type of activity, and an even smaller fraction of these users attracts any reaction. The identity of users with most followers and reactions reveal that most of them are related to high-tech industry. To our knowledge, this study offers the most comprehensive characterization of G+ based on the largest collected datasets.
Starting Page	1813
Ending Page	1826
Page Count	14
File Format	PDF
ISSN	10636692
Volume Number	24
Issue Number	3
Journal	IEEE/ACM Transactions on Networking (TON)
Language	English
Publisher	Association for Computing Machinery (ACM)
Publisher Date	2016-06-01
Access Restriction	One Nation One Subscription (ONOS)
Subject Keyword	Google+ Characterization Evolution Measurements Online social networks
Content Type	Text
Resource Type	Article
Subject	Electrical and Electronic Engineering Computer Networks and Communications Software Computer Science Applications

Sl.	Authority	Responsibilities	Communication Details
1	Ministry of Education (GoI), Department of Higher Education	Sanctioning Authority	https://www.education.gov.in/ict-initiatives
2	Indian Institute of Technology Kharagpur	Host Institute of the Project: The host institute of the project is responsible for providing infrastructure support and hosting the project	https://www.iitkgp.ac.in
3	National Digital Library of India Office, Indian Institute of Technology Kharagpur	The administrative and infrastructural headquarters of the project	Dr. B. Sutradhar bsutra@ndl.gov.in
4	Project PI / Joint PI	Principal Investigator and Joint Principal Investigators of the project	Dr. B. Sutradhar bsutra@ndl.gov.in Prof. Saswat Chakrabarti will be added soon
5	Website/Portal (Helpdesk)	Queries regarding NDLI and its services	support@ndl.gov.in
6	Contents and Copyright Issues	Queries related to content curation and copyright issues	content@ndl.gov.in
7	National Digital Library of India Club (NDLI Club)	Queries related to NDLI Club formation, support, user awareness program, seminar/symposium, collaboration, social media, promotion, and outreach	clubsupport@ndl.gov.in
8	Digital Preservation Centre (DPC)	Assistance with digitizing and archiving copyright-free printed books	dpc@ndl.gov.in
9	IDR Setup or Support	Queries related to establishment and support of Institutional Digital Repository (IDR) and IDR workshops	idr@ndl.gov.in

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